刘纾冰 Bella Liu

Bella Liu

我把文化观察转化为面向年轻人、教育者和品牌的媒体研究与互动体验。I turn cultural observations into media research and interactive experiences for young audiences, educators, and brands.

我关注技术如何改变人们看见、学习和连接的方式。通过可可西里纪录片、斯里兰卡支教和户外科技品牌研究,我持续思考一个问题:新兴技术如何帮助人的故事变得更负责任、更包容、更容易被理解?I am interested in how technology changes the way people see, learn, and connect across cultures. Through documentary fieldwork in Kekexili, teaching service in Sri Lanka, and brand research on outdoor technology, I study one question: how can emerging technologies help human stories become more ethical, inclusive, and understandable?

  • 文化与媒体Culture + Media纪录片、视觉叙事和公共记忆documentary, visual storytelling, and public memory
  • 包容教育Inclusive Learning跨语言、能力和文化的沟通communication across language, ability, and culture
  • 技术理解Technology Literacy产品技术、用户信任和价值表达product technology, user trust, and value communication
Bella Liu portrait in a green landscape

精选项目Selected Work

文化、沟通和新兴技术交叉处的现场与原型项目。Field-based and prototype projects at the intersection of culture, communication, and emerging technology.

纪录片拍摄 · 2025年8月Documentary fieldwork · August 2025

可可西里纪录片Kekexili Documentary

环境劳动、地方记忆与人地关系的影像民族志。A visual ethnography of environmental labor, place-based memory, and human-land relations.

在可可西里,我以人类学田野视角观察保护站工作人员的日常巡护、地方知识和环境伦理如何被实践出来。纪录片在这里不只是记录风景,而是一种研究方法:通过影像理解人、制度、动物与高原生态之间持续协商的关系。In Kekexili, I approached documentary filming as anthropological fieldwork, observing how conservation workers practice patrol routines, local knowledge, and environmental ethics. The camera became more than a recording tool: it became a research method for studying the negotiated relationships among people, institutions, animals, and the plateau ecosystem.

研究视角Research Lens 借鉴视觉人类学和生态人类学,关注自然保护如何在日常劳动中被生产出来。Grounded in visual and ecological anthropology, focusing on how conservation is produced through everyday labor.
田野方法Field Method 结合参与式观察、非正式访谈和情境化拍摄,记录巡护现场中的身体经验和地方知识。Combined participant observation, informal interviews, and situated filming to capture embodied experience and local knowledge.
核心问题Core Question 保护者如何把抽象的生态责任转化为可执行、可传承、可被公众理解的社会实践?How do conservation workers turn abstract ecological responsibility into social practice that can be acted on, remembered, and shared?
思想收获Conceptual Takeaway 环境保护不是单纯的自然管理,而是人与非人生命、制度和记忆共同构成的文化实践。Environmental protection is not only nature management; it is a cultural practice shaped by humans, nonhuman life, institutions, and memory.
纪录片Documentary 现场拍摄Fieldwork 生态保护Environmental protection
Kekexili documentary scenes and plateau landscapes

支教服务 · 2025年6月Teaching service · June 2025

斯里兰卡融合教育服务Sri Lanka Inclusive Education Service

沟通、无障碍和以人为中心的学习。Communication, accessibility, and human-centered learning.

和斯里兰卡残障儿童一起工作让我明白,沟通并不只靠语言。艺术、动作、手势和游戏都可以成为跨越语言、能力和文化的桥梁,也让我开始关注 AI 如何支持包容教育:帮助表达,但不替代人的关怀。Working with children with disabilities in Sri Lanka taught me that communication is not only verbal. Art, movement, gesture, and play can become bridges across language, ability, and culture. This experience shaped my interest in AI for inclusive education: tools that support expression without replacing human care.

支教Teaching 融合教育Inclusive education 公益服务Community service
Students playing outdoors during a Sri Lanka teaching activity Students waving from steps during a Sri Lanka service day Students showing art projects in a Sri Lanka classroom Bella working with children during a Sri Lanka service activity

品牌研究 · 2026年1月Brand research · January 2026

探路者品牌研究Pathfinder Brand Research

产品技术、用户信任和文化沟通。Product technology, user trust, and cultural communication.

在探路者调研中,我研究 GORE-TEX 材料和智能产品功能等技术优势如何被转化为消费者能理解的价值。我开始关注技术能力和用户实际感知之间的差距。During my Pathfinder research, I studied how technical strengths such as GORE-TEX materials and smart product features are translated into consumer understanding. I became interested in the gap between what technology can do and how people actually perceive its value.

市场调研Market research 品牌策略Brand strategy 销售练习Sales practice
Pathfinder internship sales practice in a Toread retail store

AI 文化分析工具 · 消费趋势AI culture analysis tool · Consumer trends

反思报告原型Reflection Report Prototype

面向 Gen Z 的消费欲望反思工具。A Gen Z reflection tool for trend-driven desire.

以 Labubu 为案例,把“我想买”快速拆解为身份、社群、稀缺感和情绪安慰。Using Labubu as a case, the prototype turns “I want it” into a quick reflection on identity, community, scarcity, and emotional comfort.

研究论文Research Paper 阅读可视化论文:Labubu、新奢侈与 Gen Z 消费欲望。Read the visual paper on Labubu, New Luxury, and Gen Z consumer desire.

快速项目摘要Quick project brief

问题Problem 平台热度让“想买”变得紧急。Platform hype makes desire feel urgent.
用户Audience TikTok、小红书和 Instagram 上的 Gen Z 收藏者。Gen Z collectors on TikTok, Xiaohongshu, and Instagram.
研究洞察Research Insight 欲望由情绪、身份、社群和稀缺感叠加。Desire grows through emotion, identity, community, and scarcity.
设计回应Design Response 双语 Chatbox 帮用户在购买前生成反思报告。A bilingual chatbox turns impulse into a pre-purchase reflection report.

我的职责:My role: 研究、双语内容、互动设计和原型开发。research, bilingual content, interaction design, and prototyping.

目标不是刺激消费,而是让用户先暂停、再选择。The goal is not more consumption; it is a clearer pause before choosing.

AI 反思AI reflection 数字平台Digital platforms 负责任技术Responsible technology
Labubu Chatbox prototype interface with a consumer reflection prompt
Chatbox 原型界面Chatbox prototype

趋势信号Trend Signals

从刷到、想要,到暂停反思From seeing, to wanting, to pausing

01 社交曝光Social exposure 82%
02 稀缺感Scarcity cue 71%
03 情绪价值Emotional value 68%
欲望反思助手Desire Reflection Assistant
我为什么突然想买这个流行玩具?Why do I suddenly want this trending toy?
先暂停一下。我们可以看看平台、社群和情绪如何影响这个选择。Let's pause first. We can look at how platforms, community, and emotion shape this choice.

反思报告Reflection Report

我的欲望可能来自:My desire seems driven by:

情绪安慰emotional comfort 身份认同identity 社群归属community 稀缺性scarcity 博主影响influencer effect 审美偏好aesthetic preference

经历Experience

近期项目和学习经历的简洁时间线。A concise timeline of recent project and learning experiences.

Jan 2026

探路者品牌实习与市场调查Pathfinder Brand Internship and Market Research

分析技术优势、品牌营销差距,并通过模拟顾客互相推销训练销售表达。Analyzed technical strengths and brand marketing gaps, then practiced sales communication through customer role-play.

Aug 2025

可可西里纪录片拍摄Kekexili Documentary Filming

以保护站工作人员为主题,完成纪录片现场拍摄。Completed field filming for a documentary about conservation station staff.

Jun 2025

斯里兰卡残障儿童支教Sri Lanka Teaching Service

参与课堂、艺术和游戏活动,支持儿童互动与表达。Joined class, art, and play activities to support children's interaction and expression.

Pre-College

Babson · Barnard · Brown

申请并获得三个 Pre-College 项目机会,探索商业、社会议题和跨学科学习。Accepted into three Pre-College programs to explore business, social issues, and interdisciplinary learning.

技能与方向Skills

这些能力来自真实项目、表演训练和跨文化现场经验。These skills come from real projects, performance training, and cross-cultural field experience.

文化分析Cultural Analysis 现场观察、纪录片解读和跨文化沟通。Field observation, documentary interpretation, and cross-cultural communication.
新兴技术素养Emerging Technology Literacy AI 辅助叙事、沉浸式媒体、数字平台和产品技术研究。AI-assisted storytelling, immersive media, digital platforms, and product technology research.
以人为中心的沟通Human-Centered Communication 采访、教学、公开表达、表演和观众互动。Interviewing, teaching, public speaking, performance, and audience engagement.
创意研究Creative Research 把真实经历转化为故事、问题和设计想法。Turning real-world experiences into stories, questions, and design ideas.
Students showing artwork in Sri Lanka classroom
在课堂、田野和舞台之间,我寻找让复杂经验被看见的方法。Between classrooms, fieldwork, and performance, I look for ways to make complex experiences visible.
节奏 · 观察 · 表达Rhythm · Fieldwork · Expression

关于 BellaAbout Bella

我是刘纾冰 Bella,一个外向、好奇、行动很快的 ENTP。我喜欢把观察变成能被别人感受到的东西:一段影像、一个课堂活动、一个研究问题,或一个互动原型。I am Bella Liu: outgoing, curious, and fast-moving. I like turning observation into something people can feel: a film scene, a classroom activity, a research question, or an interactive prototype.

琵琶训练让我重视结构,Jazz 和 K-pop 舞蹈让我相信表达要有能量;研究让我把这种能量落到清楚的问题里。Pipa trained my sense of structure. Jazz and K-pop taught me energy and timing. Research helps me turn that energy into clear questions.

01 琵琶六级Pipa Level 6从节奏里学习耐心和结构。Learning patience and structure through rhythm.
02 Jazz / K-popJazz / K-pop用身体理解表达和舞台感。Using movement to understand expression.
03 现场观察Field Observation在真实场景里寻找问题。Finding questions in real situations.
04 清楚表达Clear Expression把复杂内容讲得更可感。Making complex ideas easier to feel.
我一直在问:怎样让一个故事被真正理解?My recurring question: how can a story be truly understood?

联系我Let's connect

欢迎联系我聊纪录片、公益项目、品牌研究、音乐、舞蹈或合作。Reach out to talk about documentary work, service projects, brand research, music, dance, or collaboration.